Aaron Oppenheimer at Product Behaviour makes a strong, clear case for defining product mythologies at the concept stage. Handy reference when writing proposals around here.

Linzi Hunter has been hand-lettering spam email subject headings as little pieces of art. They’re warm, funny and beautiful.

Excellent short fiction at McSweeney’s by Peter Bognanni. There’s been a lot of excellent short fiction at McSweeney’s lately.

Nadya Lev at Coilhouse is pondering why people love cephalopods so much. What’s the fascination, and is said fascination a cultural signpost for ‘being an interesting person’?

Bethany Shorb and Cyberoptix produce beautiful hand-screened ties with a slight alernative edge to them. Walking a fine tightrope between being cool and being classy, her obvious attention to detail is what makes them work.

Must remember to locate and read some of McKenna’s work on Novelty Theory. The gist is that our universe is an engine designed for the production and conservation of novelty, and that one day extropy will wipe out entropy.

Adam Greenfield questioning whether long-form blogging is dying out thanks to the ease of the short-form (see Twitter, etc) and unexpectedly kicking off a lengthy and fascinating discussion in the comments.